Active member of committee creating a district-wide social and emotional learning curriculum, K-12 Member of small core curriculum development committee Conceived of and created website prototype and strategy document for digital presence Wrote grades 3-5 modules for SEL toolkit Researched and helped select curricula to pilot in classrooms
Digital Media Strategist
Client: scPharmaceuticals – September 2015 to current Create, design, manage successful e-marketing campaigns that outstrip industry averages open rate top campaign list averages = 55%/50.7%/42.9%, pharma industry average = 17.1%. Clickthrough and engagement rates list average = 37.4%/35.4%/17.1%, pharma industry average = 1.4%) Develop SEO strategy with proven techniques that limit risk, improve ranking and maximize ROI Keep current in …
Senior Web Developer
Architect clean code, responsive UI/mobile-friendly design for building out and updating website (HTML5, CSS, JavaScript/jQuery) Mockups and wireframes for new pages Edited and enhanced existing video components (iMovie and Premiere) Modified back-end databases (tables and graphs) Created frontend graphics (Photoshop and Illustrator) Integrated Vimeo-based product and training videos Created branded, animated e-card and integrated digital marketing campaigns Proposed blog architecture and features Proposed webinar, …
Science Writing
Award-winning science writing includes a 200+ page conservation biology curricula for the Smithsonian and multimedia interactives for Museum of Science, Boston, among others. Nuanced, deep, efficient researcher Strong ability to synthesize information from various stakeholders and make complex topics digestible Seasoned curriculum and interactive media writer (STEM, conservation biology, renewable energy & biofuels, bioethics, health sciences) Content-rich, inquiry-based, interactive, collaborative Organically align concepts with standards Bi-literate (English and …
kNOw Hunger Curriculum
Working closely with Dr. J Larry Brown, the nation’s leading domestic hunger expert, I wrote a 100+ page standards-based high school curriculum and then modified it for middle school students. This curriculum was the youth action component for actors Jeff Bridges and Leo DiCaprio’s Hollywood Entertainment Industry’s Hunger Free America Campaign. I was contracted by the Heller School at Brandeis to write this curriculum after …
Live, Interactive Educational TV
MCET was an award-winning quasi-public agency that produced live, two-way interactive distance learning programming through the Mass LearnPike broadcasting network. As curriculum and program developer for Massachusetts Corporation for Educational Telecommunications (MCET), I: conceived of, researched, produced 83+ live, interactive, educational television programs, print and on-line curricula, and related websites, in social studies, the social sciences, Spanish and French, K-12. …
Peace it Together
View project components at my wixsite. As program developer, I: created and developed Peace It Together: Strategies for Violence Prevention, a 16-part two-way live television series, website and curriculum kit. partnered with Harvard School of Public Health to develop and host the program. collaborated with many Boston-based, health, human services, juvenile justice and youth-serving organizations. accepted two first place national distance learning awards …